Is YouTube Dying This Summer? (Summer YouTube Slump): The YouTube Power Hour Podcast 396
Power up your mind, create from confidence, and dazzle on camera with my ALL NEW Capture Your Confidence course! Capture Your Confidence is the complete step-by-step system that will help you bulletproof your mind against the negativity, and unleash your inner it-factor so you can confidently uplevel the way you look and feel on camera.
There can sometimes be a slump in views and subscribers during the summer. After working with hundreds of YouTube creators, I’ve noticed this happen consistently year after year across most niches (though not for everyone, because there are some channels that grow during the summer).
What should you be doing now to make sure you don’t fall into a summer slump or take advantage of this slower time? In this episode, I’m sharing with you the three things you should be doing this summer to make sure that come fall (the BEST time for Youtube, by the way), you’ll be primed and ready to go for maximum growth.
- Slowing down to speed up. There’s a lot involved to having a successful channel, and the bar is constantly being raised. This is a great time of year for you to scale back a little bit and take some time off, but use the time you would have spent creating content to hone and perfect a skill that you can improve on. Whether it’s learning new tools and softwares or improving your camera presence, try to find something to learn that can help you grow your channel!
- Experiment. A lot of times, we get caught up with a formulaic outlook on YouTube… but try something now! If you get an idea that seems a little crazy, the summer is a perfect time to experiment with content that’s different from what you usually do. You never know what could come from it! If you feel inspired, go for it!
- Create hyper-relevant content. There are always trends that become popular within your niche’s ecosystem on YouTube. Piggy-backing off a trend is one of the best ways to get found on YouTube. You never know what could happen when you leverage trending topics.
Have you ever experienced a summer slump? How will you use it to your advantage this summer?
Resources
CLICK HERE to get the ALL NEW Capture Your Confidence Course
CLICK HERE to get the Audience Attraction System
Add your name to the Zero to Influence YouTube Bootcamp waitlist so you are notified when space becomes available!
Watch my FREE Zero to 100k Subscribers Masterclass
FREE GUIDES:
Creating Content During Crisis: How to Create Impactful Content During COVID-19 Pandemic
Getting Started on YouTube: YouTube Niche Workbook
How to get onto PR lists and receive a TON of free product even if you have a small following: PR List
YOUTUBE OPTIMIZATION PLUG-IN I RECOMMEND
TubeBuddy [Use the code ErikasBuddy to get 20% off]
MY FAVORITE BUSINESS TOOLS
Course Creation: Looking to create a course? Kajabi is the BEST platform hands down. I use this for my course after extensive research on all the other platforms.
Live Calls and Interviews: I use Ecamm for my podcast interviews, both audio and for YouTube that you see here on YouTube. It makes it super easy to share my screen and create the split-screen with my guest. I’m not super techie and this software is really easy to use!
Webinars and Live calls: I use Zoom.us for my group coaching calls in my private membership group for female YouTube creators. It’s also the software I use to record my Road to 100k YouTube Subscribers Masterclass!
THE BEST YOUTUBE/PODCASTING EQUIPMENT
After interviewing HUNDREDS of successful YouTube creators, and being asked all the time what equipment I recommend for YouTubers, I created a list! Click here to see all my recommended equipment for YouTubers!
Podcast Music Credit: Boop by x50 @x50music
Music provided by Free Music for Vlogs youtu.be/o52xQkQWzyU
*Erika Vieira is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to www.amazon.com.
**Disclaimers: all opinions are my own, sponsors are acknowledged. Links in the description are typically affiliate links that let you help support the podcast at no extra cost.
