There is more YouTube advice available right now than at any other point in my nearly 10 years working with creators. You can watch a YouTube video about thumbnails over breakfast, listen to a podcast about monetization in the car, […]
If the thought of starting a YouTube channel makes you cringe a little, I have some good news for you: that feeling is completely normal. In fact, after working with more than 2,000 creators over the past eight-plus years, I’ve […]
If you’ve been feeling exhausted by social media lately, you’re not alone. For years, creators and business owners have been told that the secret to growing online is to create more short-form content. Post every day. Stay relevant. Feed the […]
If you’ve spent any time in the YouTube space lately, you’ve probably heard the same advice over and over again: “YouTube is pushing Shorts, so you need to make more Shorts.” On the surface, it makes sense. Open the YouTube […]
One of YouTube’s newest AI features—auto-dubbing—was designed to help creators reach more viewers across the globe. But after digging into the data from multiple channels I manage, I discovered it might actually hurt your reach instead of helping it. Hi, […]
Real talk: I am not a tech person. But you can’t grow on YouTube without learning some basics. After years of trial-and-error (and wasting money on gear that complicated my life), I finally have a simple, reliable setup I can […]
Ladies, I’m about to hurt your feelings—but only because I want to help you win. I’ve been producing YouTube channels for nearly 10 years and worked with over 2,000 women creators. And honestly? I’m tired of seeing talented women spin […]
As a YouTube strategist with nearly 10 years of experience coaching female creators, I’ve seen this debate come up over and over: should you focus on quality or quantity on YouTube? Here’s the truth most people don’t want to admit—quantity […]
After producing and strategizing YouTube channels for nearly 10 years, I can tell you this: the difference between creators who succeed and creators who struggle happens before you ever hit record. Most people jump straight into filming, then scramble to […]
I’m here to blow the whistle on YouTube Shorts—because despite what you’ve heard, most creators aren’t actually making real money from them. As a YouTube strategist who’s produced and coached thousands of channels, I’ve had the rare opportunity to analyze […]