How a Small YouTube Channel Started to Take Off and Grow Faster!: The YouTube Power Hour Podcast 391
“To be successful at YouTube, you need coaching, hands down.”
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Michelle Fong is a makeup artist, stylist, and fashion expert from Southern California. Her talent is bringing out the best in others with her styling and makeup tips, or just by bringing good energy to a room. She is a mom, an entrepreneur, and a student of life.
It’s always such a pleasure to feature my bootcamp students on the podcast. I love sharing the highs and lows of their journeys and celebrating their successes! Michelle’s social media journey started by doing lives on Periscope (who remembers periscope!?), but then decided to transition to YouTube. She got serious about her channel at the end of 2020 and decided to invest in my Zero to Influence Youtube Bootcamp. She was looking for accountability, guidance, objective eyes on her channel, and to get strategic to get the most out of her channel.
When she joined the bootcamp, she had between 7000 and 8000 subscribers. Now, she has nearly 19k!
“I wanted to do whatever I could to make the growth of my channel not just faster but more meaningful, so that everything that I do has a purpose.”
In this episode we talk about…
- How Michelle got started on YouTube
- Mindset barriers when it comes to YouTube
- Investing in her channel by joining the Bootcamp
- The sacrifices that come with going all in on YouTube
- The importance of accountability
- Collaboration in creating thumbnails
- Michelle’s Bootcamp breakthroughs
- Going viral on YouTube
- Navigating brand deals
“I had to be serious about YouTube and treat it like a business.”
Mentioned in the Episode:
Zero to Influence YouTube Bootcamp
Connect with Michelle:
Resources
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Watch my FREE Zero to 100k Subscribers Masterclass
FREE GUIDES:
Creating Content During Crisis: How to Create Impactful Content During COVID-19 Pandemic
Getting Started on YouTube: YouTube Niche Workbook
How to get onto PR lists and receive a TON of free product even if you have a small following: PR List
YOUTUBE OPTIMIZATION PLUG-IN I RECOMMEND
TubeBuddy [Use the code ErikasBuddy to get 20% off]
MY FAVORITE BUSINESS TOOLS
Course Creation: Looking to create a course? Kajabi is the BEST platform hands down. I use this for my course after extensive research on all the other platforms.
Live Calls and Interviews: I use Ecamm for my podcast interviews, both audio and for YouTube that you see here on YouTube. It makes it super easy to share my screen and create the split-screen with my guest. I’m not super techie and this software is really easy to use!
Webinars and Live calls: I use Zoom.us for my group coaching calls in my private membership group for female YouTube creators. It’s also the software I use to record my Road to 100k YouTube Subscribers Masterclass!
THE BEST YOUTUBE/PODCASTING EQUIPMENT
After interviewing HUNDREDS of successful YouTube creators, and being asked all the time what equipment I recommend for YouTubers, I created a list! Click here to see all my recommended equipment for YouTubers!
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Podcast Music Credit: Boop by x50 @x50music
Music provided by Free Music for Vlogs youtu.be/o52xQkQWzyU
*Erika Vieira is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to www.amazon.com.
**Disclaimers: all opinions are my own, sponsors are acknowledged. Links in the description are typically affiliate links that let you help support the podcast at no extra cost.
