YouTube Is Becoming the Most Important Platform in the Age of AI
What if your next client doesn’t find you on Google?
What if they find you through ChatGPT?
That’s exactly what’s happening right now.
A few months ago, a woman asked ChatGPT who the female equivalent of YouTube educator Roberto Blake was. ChatGPT recommended me. That conversation eventually turned into a $12,000 coaching client.
And she’s not the only one.
More and more people are using AI tools like ChatGPT, Perplexity, and Google Gemini to find experts, make buying decisions, and choose who they want to work with. In fact, recent research found that 37% of consumers now start their search with AI instead of Google.
Why AI Loves YouTube
The reason is surprisingly simple: AI can actually read YouTube.
Every YouTube video creates an indexed webpage complete with a title, description, transcript, and metadata. That gives AI systems plenty of information to understand your expertise and determine when to recommend your content.
Instagram posts, TikToks, and many podcasts don’t offer the same level of searchable information.
As a result, YouTube is being cited by AI platforms far more often than any other video platform. According to BrightEdge research, YouTube is cited 200 times more than competing video platforms in AI-generated results.
You Don’t Need a Huge Channel
Here’s the part most business owners get wrong.
You do not need millions of subscribers.
AI isn’t looking for the biggest creator. It’s looking for the most relevant creator.
I’ve built my business by creating content specifically for women entrepreneurs who want to grow their businesses through YouTube. Because my content is highly focused, AI understands exactly who I help and when to recommend me.
Specificity beats size.
The Opportunity Right Now
AI is already influencing who consumers trust, hire, and buy from. If your business isn’t creating content that AI can easily find and reference, you’re becoming less visible every day.
That’s why I believe YouTube is no longer just a marketing channel. It’s quickly becoming one of the most powerful ways to establish authority, increase discoverability, and make sure your ideal clients can find you in an AI-first world.
The businesses that start building their YouTube presence today will have a significant advantage tomorrow.
FREE RESOURCES
- Register for my FREE Masterclass
YOUTUBE COURSES AND COACHING
- YOUTUBE BOOTCAMP FOR WOMEN: Are you looking for support, coaching, community and proven systems that will help you achieve your YouTube goals? Join a unique, comprehensive YouTube growth bootcamp that will help you 10x your growth on YouTube and bring you the financial and creative freedom you want. Add your name to the YouTube Bootcamp waitlist so you are notified when space becomes available!
- 1:1 YOUTUBE COACHING: Are you wanting to go full time on YouTube within 3 months or are already full time and are wanting to invest in 1:1 coaching for your YouTube channel for rapid growth? Click here to apply!
- STRATEGIC CHANNEL MANAGEMENT: Are you a business looking for strategic channel management? Please email my team at support@erikavieira.net with Strategic Channel Management in the subject.
TRUSTED YOUTUBE TOOLS
- Poppy AI: my new favorite AI tool for YouTube creators! Click here to get Poppy and use code ErikaV for $25 off plus theres a 30 day money back guarantee!
- TubeBuddy: Click here to get TubeBuddy and use the code ErikasBuddy to get 20% off
- Kajabi: All-in-one course creation platform I use and LOVE! Click here to get Kajabi.
RECOMMENDED YOUTUBE/PODCASTING EQUIPMENT:
- Click here for my Amazon storefront to see my favorite products for YouTube creators
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***Disclaimers: all opinions are my own, sponsors are acknowledged. Links in the description are typically affiliate links that let you help support the podcast at no extra cost.
