The Simple Formula to Getting People to Actually CLICK on Your Videos: The Clickable Effect: the YouTube Power Hour Podcast 220
Be sure to check out my FREE eBook: How to Create Impactful Content During COVID-19 Pandemic! This 32 page guide will walk you through how to create content during a global crisis PLUS it includes over 75 YouTube video ideas that you can use TODAY to grow your channel!
Hey YouTube Power Hour Squad! Did you miss my YouTube LIVE? Fear not, this week’s solocast is a replay of my YouTube Live!
As you all know, we have a lot going on in our world right now, but I feel that out of that darkness will come light and black voices will be amplified. I want to do my part. I want to do better. My goal and my mission with my bootcamp and with my podcast is to share the stories of women and their journeys through YouTube.
I’m going to be recording new episodes this summer, and I want to feature MORE black YouTube creators, share their stories, and amplify their voices. Let me know whose stories you want to hear on the podcast.
Here are some of the black women I have already featured on the show:
Bianca Renee: How to Niche Down on YouTube For Faster Growth
Asia Jackson: From Actress To Activist, Using the YouTube Platform for Social Issues
CKey: Are you Being Authentically You on YouTube?
LaToya Codner: Tips for Being Yourself on YouTube
Raven Elyse: The Secret to YouTube Success that you need to know
Shan Boodram: How to start a good YouTube Channel People Will Watch
What is the Clickable Effect?
There are three components, two of which get talked about a lot, and a third one which I don’t feel like is talked about enough.
- Titles: it’s not just about the keyword!
- Thumbnails: how to grab attention QUICKLY
- Topic of your video: what are you talking about in your videos? Is it something people are actually interested in? It is something your true fan is interested in? Is it timely or relevant?
These three things work together to get people to actually want to click on your video.
In this episode, I’m going to go over the Clickable Effect, the stats you need to pay attention to, what makes a good title and thumbnail, the importance of having a clear topic, clickbait, and more.
Are you ready to explode your YouTube channel and step into YOUR role as a YouTube influencer? Are you looking for clarity in your niche and wondering how you can possibly stand out from the competition so that you can actually get your content seen and your message heard? I would love to help you take your channel to the next level with my Zero to Influence YouTube Bootcamp which includes the coaching, system, and community that will 10x your views and subscribers so that you step into your role as YouTube influencer and begin building a purposeful career of opportunity, income, and impact. Add your name to the bootcamp waitlist now so you are notified when space becomes available!
Mentioned in this Episode
FREE Zero to 100k Subscribers Masterclass
Zero to Influence YouTube Bootcamp
Connect with Erika
Resources
Add your name to the Zero to Influence YouTube Bootcamp waitlist so you are notified when space becomes available!
Watch my replay of my FREE Zero to 100k Subscribers Masterclass
FREE GUIDES:
Creating Content During Crisis: How to Create Impactful Content During COVID-19 Pandemic
Getting Started on YouTube: YouTube Niche Workbook
How to get onto PR lists and receive a TON of free product even if you have a small following: PR List
YOUTUBE OPTIMIZATION PLUG-IN I RECOMMEND
TubeBuddy [Use the code ErikasBuddy to get 20% off]
MY FAVORITE BUSINESS TOOLS
Course Creation: Looking to create a course? Kajabi is the BEST platform hands down. I use this for my course after extensive research on all the other platforms.
Live Calls and Interviews: I use Ecamm for my podcast interviews, both audio and for YouTube that you see here on YouTube. It makes it super easy to share my screen and create the split-screen with my guest. I’m not super techie and this software is really easy to use!
Webinars and Live calls: I use Zoom.us for my group coaching calls in my private membership group for female YouTube creators. It’s also the software I use to record my Road to 100k YouTube Subscribers Masterclass!
THE BEST YOUTUBE/PODCASTING EQUIPMENT
After interviewing HUNDREDS of successful YouTube creators, these are the pieces of equipment that hands down get mentioned time and time again. You can’t go wrong with anything on this list!
- 4k Camera: Great for starting out and vlogging
- Lens: This lens is recommended highly by many of my podcast guests, it gives the blurry “YouTuber” background look.
- Audio: If you want to upgrade your set-up, audio should be one of the first investments (after a good camera). This microphone is unanimously the favorite amongst my podcast guests.
- Podcast/Voiceover Microphone: If you are looking for a great microphone for a podcast or video voiceover, this is it! This is the one that you see in all of my videos and the one I’ve recorded my podcast on for years.
- Webcam: For my interviews, that you see in my videos, this is the webcam that I use. Super inexpensive and easy to set up!
- Inexpensive Lighting Kit: Need to pick up some lights but don’t want to spend a ton? This is a great set that will get you started and help improve the look of your videos.
- Ring light: Looking for that beauty look? Invest in a ring light! This is an inexpensive light that does that trick!
FACEBOOK GROUP
Podcast Music Credit: Boop by x50 @x50music
Music provided by Free Music for Vlogs youtu.be/o52xQkQWzyU
*Erika Vieira is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to www.amazon.com.
**Disclaimers: all opinions are my own, sponsors are acknowledged. Links in the description are typically affiliate links that let you help support the podcast at no extra cost.
