I’ve worked behind the scenes on over 1,500 YouTube channels, helping creators grow from zero to six—and even seven—figures. And if there’s one thing I see over and over again, it’s this: most creators are making the same mistake with […]
Most creators believe YouTube success hinges on algorithms, SEO, or having the perfect posting schedule. But after producing nearly 2,000 channels over the past decade, I’ve discovered a very different truth—one that has helped my clients go from zero to […]
As a YouTube channel producer and coach, I’ve had the unique opportunity to study thousands of channels and work directly with nearly 2,000 creators. Through that experience, I’ve come to realize something: there are clear patterns that separate the creators […]
“I fought niching down for years. But once I did? I went from 2,000 subscribers to 60,000 in one year.” Laurie didn’t have perfect gear, a polished brand, or even a clear direction when she started her YouTube channel. In […]
“This is literally what I’ve wanted to do my whole life. Why would I want to go get a job?” When Sophie DiLoreto started uploading videos consistently in 2023, she wasn’t just chasing views — she was chasing a dream […]
“I didn’t just put up one video and cross my fingers. There was a strategy to it.” What starts as a hobby doesn’t have to stay one — and Toni Lipsey is living proof. In this week’s interview, I sat […]
“I feel like I’m living my dream…I will take these problems that I have right now with YouTube over any of the problems I’ve dealt with in the past.” Anna Reid has built a successful YouTube channel helping women develop […]
“I had the best month I’ve ever had on YouTube in my whole career. And then I destroyed it all by disappearing.” Stephanie Lange began her YouTube career in 2013 as a professional makeup artist seeking to expand her reach […]
Most YouTube channels fail in their first year. That’s not just a statistic—it’s something I’ve witnessed firsthand after producing hundreds of channels over the last decade and transforming struggling creators into six-figure earners. After helping over a thousand women grow […]
Creating a successful YouTube channel isn’t just about uploading videos—it’s about adopting a strategic, committed approach to content creation. After analyzing insights from years of coaching creators, here are the critical mindset shifts that separate successful YouTubers from those who […]