This YouTuber and Homeschool Mom of 8 Built an Online Empire Working 12 Hours a Week
“Blogging is not dead… the old way of blogging is way dead”
Lisa Bass is a mother of 8 and creator of the blog and Youtube channel, Farmhouse on Boone. She is passionate about homeschooling, homesteading, and making real food for her family. Her YouTube channel, blog, and podcast is full of sourdough recipes, homemaking tips, and projects to make your home cozy!
Lisa Bass has masterfully balanced homeschooling her children while building a thriving social media career. Her journey demonstrates how prioritizing what matters most can lead to success in multiple areas of life.
Starting by sharing lifestyle content before YouTube became mainstream, Lisa has developed a multi-platform business while maintaining creative control and authentic connection with her audience. Her approach combines strategic time management, team building, and content diversification.
What makes Lisa’s story particularly inspiring is the impact she’s had on viewers—teaching practical skills and inspiring significant life changes through her personal stories. Despite facing challenges like online negativity and privacy concerns as her platform grew, she remains focused on creating value and fostering genuine connections.
“I just never would have dreamed it would have grown to this level”
Key Takeaways from Lisa’s Journey:
- Prioritization is essential: Focus on what works best for your unique life situation and business goals
- Platform diversity creates stability: YouTube offers flexibility while blogging remains a profitable revenue stream
- Team building amplifies impact: Finding the right support team enhances productivity and creativity
- Authenticity drives engagement: Personal stories and life changes often create the strongest audience connections
- Boundaries protect what matters: Balancing public sharing with family privacy becomes increasingly important as platforms grow
- Consistency leads to growth: Steady, reliable content creation builds audience trust and business momentum
- Positive focus maintains momentum: Concentrating on content’s positive impact helps navigate inevitable online negativity
Lisa’s ability to maintain this balance while continuing to evolve as a content creator speaks to both her business acumen and her commitment to living according to her values and priorities.
Resources
- Register for my FREE Masterclass
- CLICK HERE to get the Audience Attraction System
- Add your name to the YouTube Bootcamp waitlist so you are notified when space becomes available!
- Add your name to the 1:1 Coaching waitlist!
YOUTUBE OPTIMIZATION PLUG-IN I RECOMMEND
TubeBuddy [Use the code ErikasBuddy to get 20% off]
MY FAVORITE BUSINESS TOOLS
Course Creation: Looking to create a course? Kajabi is the BEST platform hands down. I use this for my course after extensive research on all the other platforms.
Live Calls and Interviews: I use Riverside for both audio and for YouTube that you see here on YouTube. It makes it super easy to share my screen and create the split-screen with my guest. I’m not super techie and this software is really easy to use!
Webinars and Live calls: I use Zoom.us for my group coaching calls in my private membership group for female YouTube creators. It’s also the software I use to record my Road to 100k YouTube Subscribers Masterclass!
THE BEST YOUTUBE/PODCASTING EQUIPMENT
After interviewing HUNDREDS of successful YouTube creators, and being asked all the time what equipment I recommend for YouTubers, I created a list! Click here to see all my recommended equipment for YouTubers!
Podcast Music Credit: Boop by x50 @x50music
Music provided by Free Music for Vlogs youtu.be/o52xQkQWzyU
*Erika Vieira is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to www.amazon.com.
**Disclaimers: all opinions are my own, sponsors are acknowledged. Links in the description are typically affiliate links that let you help support the podcast at no extra cost.SaveSave
