“If you have any desire to get on YouTube, get on YouTube yesterday. It is life-changing for me” Every once in a while, I interview a creator whose story makes me stop, rethink, and honestly… check myself. My recent conversation […]
“I have a lot of what you call ‘delulu’. And so I’m like, you know what? I’m just gonna go. I’m just gonna go.” When people think of making a full-time income on YouTube, they often imagine needing hundreds of […]
“I just really believe in seasons of life. I’m really proof that you can do one thing for so many years, and then you can pivot and do something completely different.” When I sat down with Kay Harms, I knew […]
One of YouTube’s newest AI features—auto-dubbing—was designed to help creators reach more viewers across the globe. But after digging into the data from multiple channels I manage, I discovered it might actually hurt your reach instead of helping it. Hi, […]
Real talk: I am not a tech person. But you can’t grow on YouTube without learning some basics. After years of trial-and-error (and wasting money on gear that complicated my life), I finally have a simple, reliable setup I can […]
Ladies, I’m about to hurt your feelings—but only because I want to help you win. I’ve been producing YouTube channels for nearly 10 years and worked with over 2,000 women creators. And honestly? I’m tired of seeing talented women spin […]
We all know Cassey Ho as the bright, bubbly face of Blogilates—the YouTube Pilates queen who kept millions moving. But behind the mat is a founder who built two eight-figure brands (Blogilates and POPFLEX) after being told she’d “never make […]
As a YouTube strategist with nearly 10 years of experience coaching female creators, I’ve seen this debate come up over and over: should you focus on quality or quantity on YouTube? Here’s the truth most people don’t want to admit—quantity […]
After producing and strategizing YouTube channels for nearly 10 years, I can tell you this: the difference between creators who succeed and creators who struggle happens before you ever hit record. Most people jump straight into filming, then scramble to […]
I’m here to blow the whistle on YouTube Shorts—because despite what you’ve heard, most creators aren’t actually making real money from them. As a YouTube strategist who’s produced and coached thousands of channels, I’ve had the rare opportunity to analyze […]