How to Drive Traffic To Your Business Using YouTube with My Eyeshadow Consultant Zabrena Interview: Beauty and the Vlog Podcast 7
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“My Eyeshadow Consultant” Show Notes!
Zabrena from My Eyeshadow Consultant:
Zabrena is a business woman and beauty guru on YouTube who specializes in eyeshadow application. She has multiple businesses including myeyeshadowconsultant.com in whcih she sells a sbusctrition service helping people with their makeup and eyeshadow application. She also has a brand of eyelashes.
Here are my favorite quotes from this episode along with the answers to the Beauty Bonus Round!
I‘m there to teach women to be more confident, to encourage them to try things they haven’t tried before.
I learned so much through that blog just on its own. I got into eyeshadow and MAC has many different eyeshadows and thought there was no way for me to remember all these looks. So I started taking pictures of each of these looks so I can remember what I’m creating. I thought, this is an awesome resource other people might find it valuable.
I had a coworker at work who I had to ask, what is a blog?
It was intimidating, let me tell you. I bit the bullet and got on YouTube.
My first video was absolutely awful.
I am busier than a one legged man in a butt kicking contest.
I grew up in a time when you had to learn from magazines and there was no YouTube.
I dont feel like I was me in the beginning.
Beauty Bonus Round:
What is your favorite tech tool?
Cyber Link Powerdirector
What are your Holy Grail items?
False Eyelashes: Forget me not
MAC Blanc Type Eyeshadow
Naked Palette from Urban Decay
What are your favorite eyeshadow palettes?
Naked 1
Stila in the Garden or in the Moment
Who is your Beauty Vlogger Inspiration?
JulieG713
What is your best tip to increase your subscriber rate?
Be yourself. An original is worth more than a copy anyday, so be yourself.
What is your best piece of advice for anyone who is starting a YouTube channel?
Have thick skin. Realize that there is a lot of good that comes with it but there is also a little bit of bad like anything. You can’t expect to be an overnight success either. If you go into YouTube thinking that you are going to be an overnight success and are going to get there real quick, You are going to be really disappointed and really resentful and it’s going to show in your videos and it’s going to turn people off. If you are going into it, do it because you want to do it, because it’s fun. But if you want to be at a bigger level at some point, patience and perseverance, don’t stop.
Channel Stats:
Subscribers: 100,000
Video Views: 7.5 million
https://www.youtube.com/user/macshadowcombos
http://www.Myeyeshadowconsultant.com
Thank you! Please comment below with what you thought of my interview with Zabrena and what you learned!
Author: Erika Vieira
Marketing and sales expert Erika Vieira is the host and producer of the #1 influencer strategy podcast, The YouTube Power Hour. The podcast, with over 100 episodes and hundreds of thousands of downloads is dedicated to content creators who are looking to start, improve and grow their unique influence online. Erika works with influencers on personal branding, content improvement and defining a niche via customized strategy sessions, channel critiques and business support. She also loves makeup, beauty and her family and believes anyone who has the drive and passion can find success online. Feel free to send her a message here.